HAVING A WEBSITE IS ONE THING, GETTING PEOPLE TO VISIT IT IS SOMETHING ELSE ALTOGETHER!
The internet can be a lonely place if you don’t have a comprehensive digital marketing plan. Depending on your objectives there are many ways to drive traffic to your website, but driving the right traffic is another thing entirely! We can help you formulate solid marketing strategies to help you spend less, increase your ROI, and get better engagement from you marketing activity.
Too many agencies will take your money throw it all into a Google PPC, of Facebook advertising campaign and do very little in return. This is not Digital Marketing, it’s just throwing mud at the wall and hoping some will stick. Paying for traffic can be a very effective way to increase targeted traffic to your site if done properly and with the proper tracking in place to show you the results.
PAYING FOR TRAFFIC
THE BRUTE FORCE APPROACH!
Paying for traffic can be a very effective way to get targeted traffic to your website. Depending on many factors (demand, popularity etc) the ROI can shift dramatically from business to business so it’s important to do your homework. We will guide you through the process from start to finish and help you maximise the results of your paid campaign.
SEO (ORGANIC SEARCH)
SEARCH AND YE SHALL FIND
If only it was that easy! Sometimes getting results from organic search can be very hard going. With high volumes of websites all competing for the same result listings its often a big challenge to get yourself noticed. We can help you firstly identify where you stand from an SEO perspective, and benchmark your sites visibility against your key competitors to give you a true insight into where you are positioned. From this benchmarking we can help devise and implement plans to get your website seen by more of the right people by refining your search exposure and optimising your site to improve its visibility.
YOU’VE GOT MAIL!
Email marketing is still one of the most effective ways to retain customer interest, and increase engagement. In a post GDPR world, it might feel like this is more GDP’AHH and you might struggle to grow your lists with full confidence of GDPR compliance. We can help you ensure you are maintaining full compliance and where appropriate even provide the service of “Data Controller” for your business.
Compliance is only one small factor in successful email marketing, you need to have engaging content, which is delivered in a way which appeals to your readers and incentivises them to engage with you. We can help you manage your lists and create stunning email campaigns which really deliver!
WANT TO FIND OUT MORE?
We would be delighted to discuss your requirements and see how we can help you get more visits, better engagement,
improved conversion ratios and better ROI
SOCIAL MEDIA MARKETING
PLEASE FOLLOW ME, PLEASE LIKE ME!
Social media is another significant source of reaching targeted audiences, but like search marketing it’s also a heavily congested place with everyone wanting to get noticed. It can also be very time intensive to manage and a massive waste of time unless done properly. I see so many people who have hundreds or thousands of followers and likes yet they struggle to see the engagement they want. We can help you Find the right people and choose the right social channels to work with, then create sensible passive (organic) activities and active (paid) campaigns that get results.